Monday 14 February 2011

Choices

Music Magazine Genre
Rock

Target Audience
Age: 15-19
Gender: Female
Lifestyle: Student, Music Enthusiast
Interests: Music Bands, Tours, Festivals, Music Related Fashion
Socio-Economic Group: C2DE
In some ways this is an unconventional target audience due to that most rock music magazines are prodominently male read.
However, I feelthat there is a gap in the market for this magazine as it will focus more on the female music fans.
I feel I will be appealing to a large majority of the music magazine market, as it will be a magazine not completely unique but enough so that it will be more attractive to female audiences.

Name of Magazine
Central Rock - This idea is simple and to the point but could attract a nake audience more.
Quasar - This is a star like object giving it a feminine touch, however this could propose a problem with the pronounciation and it can not be abbrieviated because of the music magazine Q which is already in circulation.
Brazan - This is a short sharp word and could reflect the individuality and differences of the readers. However it could appeal to a large male audience.

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